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How to Connect HubSpot and Shopify Successfully

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Stephen Jones
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Stephen Jones BestCRMSoftware Author
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Stephen Jones is a seasoned Customer Relationship Management (CRM) professional with over 7 years of experience in the field. Throughout his career, he has helped businesses of all sizes implement and optimize their CRM systems to drive sales growth, improve customer satisfaction, and streamline operations. Stephen is passionate about sharing his CRM expertise and insights through insightful blog posts and articles.
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Anna Rodriguez
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Anna Rodriguez is a CRM consultant with 4 years of experience in helping businesses across various industries select, implement, and manage their CRM systems. She is skilled in CRM system customization, data migration, and user adoption strategies. Anna is passionate about helping businesses unlock the full potential of their CRM systems and fostering a customer-centric culture within organizations. She constantly keeps on top of the newest industry trends and holds a Bachelor's degree in Information Technology.
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Latest Update: Jul 29, 2024, 1:30 pm
How to connect Hubspot to Shopify
Latest Update: Jul 29, 2024, 1:30 pm

Running an online store is exciting, but the data you’re trying to examine can occasionally get scattered and become a tangled mess. The HubSpot Shopify integration is your secret weapon for easing the operations and taking your marketing processes to the next level.

The connection will save significant time and resources taken up by tiresome data entry and funnel management. It tackles the heavy lifting, freeing up your time to focus on strategic projects that make a difference.

Step-by-step Guide on Connecting HubSpot to Shopify

The HubSpot and Shopify integration provides numerous major benefits, but properly integrating these two platforms is an important first step.

If you want to connect HubSpot to Shopify, follow this step-by-step guide:

Step 1: Log in to Your HubSpot Account

hubspot marketplace
  • The first step is to log in to your HubSpot account and navigate to the ‘Marketplace’ symbol at the top of the dashboard.
  • Click on the ‘Template Marketplace’ option next and continue to the next step.

Step 2: Install the Shopify App

install shopify on hubspot
  • You will find a search option on the top panel. Run a search for Shopify and click on it from the results.
  • A page will be visible on your screen showing the details of Shopify.
  • Locate the ‘Connect App’ option available in the top-right corner.

Step 3: Enter the Store’s URL

This step requires you to enter the Shopify URL of your store and continue by installing the app.

Step 4: Log in to Your Shopify Store

shopify login screen

If you’ve already logged into your Shopify account, HubSpot will connect instantly. If you still need to, fill out the pop-up box with your Shopify login information.

Step 5: Turn On Data Sync

  • Go back to the dashboard of the HubSpot account.
  • Locate the ‘Reporting and Data’ menu and click on the ‘Integrations’ option.

Step 6: Set up Your Sync

hubspot sync shopify

Select Shopify and click on the ‘Set up your sync’ button.

Step 7: Choose the Object to Sync

syncing mapping shopify hubspot

The ‘Choose an Object to Sync’ screen will allow you to select the object you wish to sync between the two platforms. You can sync contacts, products, orders, and carts.

Get Ready to Streamline Your Business

The HubSpot and Shopify integration connects your e-commerce operations and marketing initiatives. Once all the information is synced between the two channels, you may begin tracking and analyzing the obtained data.

Engage website visitors in real time by answering their queries and converting them into paying clients. Use HubSpot to market your Shopify store.