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Best CRM Software for Tour Operators

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Author
Isabelle Dubois
International Marketing and CRM Strategy Expert
picture of Isabelle dubois, CRM expert
Biography
Isabelle Dubois brings a global perspective to CRM strategy. With a seasoned career in international marketing for multinational firms, Isabelle understands the unique challenges of fostering client relationships across cultures and languages. Through her blog contributions, she leverages this experience to guide readers on how CRMs can optimize communication, personalize marketing efforts, and ultimately drive growth in the international marketplace.
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Latest Update: Sep 16, 2024, 8:45 am
Best CRM for Tour Operators
Latest Update: Sep 16, 2024, 8:45 am

5 Best CRM Software for Tour Operators Shortlist

For this list, I reviewed several pieces of software, and after lengthy testing, here are my five top picks that’ll suit a tour operator’s needs:

1.Celoxis — Best CRM software for custom workflow apps
2.Wrike — Best price-to-value ratio CRM software
3.ClickUp — CRM with the most features
4.Hub Planner — Best resource management CRM software
5.OperatorHub — Tailored for travel agencies

The travel industry is massive, generating trillions per year worldwide and accounting for one in 20 jobs in the US. There’s an astounding amount of transactions, bookings, and other actions that define this industry.

Whether you’re a small or large scale travel agency, I’m proud to send every customer on their way to convenience, but even at the smallest scale, this is impossible without a solid organization. The solution I’ve found that allows tourism to thrive is to rely on CRM software to coordinate teams and handle customers’ requests more efficiently.

Today, I want to help you achieve the same results, so here are the best CRM pieces of software to improve your travel agency. This will help you streamline your operations, enhance communication, and grow your business the right way.

Why Tour Operators Need CRM Software

The tour operator industry has gone through a shift in recent years. Having an online presence, offering the best deals, and being able to feature several services is now mandatory. Travel giants now provide everything from plane tickets to hotels, rentals, and even on-site activities.

If you’re a more humble business, CRM software offers you the opportunity to compete by streamlining various processes, making them easier to handle. It’ll improve your internal communication, let you create tailored projects, track profits, and manage your budget with advanced tools.

Top 5 CRM Systems for Tour Operators

1

Celoxis

Visit Website
celoxis-logo
5
5
Free Plan: No
Starting at $15
interactive-gantt-celoxis-screen

Why I Like It

Celoxis is not designed for tour operators, but the tools it offers can easily be adapted to suit your needs. It includes tools every business will need, such as resource management, project planning, automatic schedules, email forms, and accounting tools. 

Yet, the determining factor for using this app as a tour operator lies in its customization possibilities. Everything can be adjusted to fit your specific goals; it requires setting it up, but once you’re ready to roll, you’ll have powerful tools to do so. 

Most Important Tour Operator Features

As mentioned previously, the possibility to customize projects is a major advantage of Celoxis, but it also has something I haven’t seen a lot, which is an intelligent alert system. This system can send various alerts depending on your specific settings to let you know if you’re missing a deadline or underperforming.

The resource management tools also have something any travel agency will find a use for: capacity planning, and taking into account multiple locations and shifts. These two aspects are critical to ensure your bookings can happen without any issues, and similar tools can be found for team management.

Pros & Cons

Pros

  • Powerful and highly-customizable tools
  • Intelligent alert system
  • Automatic schedule tool
  • In-depth resource management

Cons

  • Requires setting up to fit your needs
  • No free version
wrike-logo
4.9
4.9
Wrike homepage screenshot image mockup

Why I Like It

Wrike has a lot to enjoy. Visually, it’s quite the stunner with an excellent UI design. It has tons of functionalities and good scalability potential. Furthermore, you can start using Wrike for free with an unlimited number of projects. It means that you can see if it works for you, and if you find a better alternative, you don’t have to commit.

If you decide to go with this solution, however, you’ll find out that it’s more than reasonably priced, and you can always request free trials to ensure the higher tiers will suit your needs. You’ll most likely won’t need the highest tier, but it’s still interesting to be able to try it for yourself.

Most Important Tour Operator Features

When you create a workspace in Wrike, it’s fully customizable, meaning you can make it fit the tour operator industry, and also hide anything that won’t be of use. Moreover, Wrike will let you integrate your productivity apps like Gmail or MS Teams to spare you the hassle of importing everything.

You can set up alerts to keep track of every project and get a warning when things are slipping up. It also features automation tools, letting you automate repetitive administrative work and save precious time. The well-designed UI will let you know right away if something needs your attention, making it a powerful management tool.

Pros & Cons

Pros

  • You can start for free
  • One of the most affordable CRM
  • Unlimited number of projects in free mode
  • Slick and functional UI design

Cons

  • Higher tier subscription must be requested
  • The free plan remains too limited
3

ClickUp

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ClickUp Logo transparent
4.7
4.7
$7
clickUP advanced views mockup software img

Why I Like It

ClickUp is packed with features, and its goal is simple: to have a single app that synchronizes and replaces all your work apps. Integrating so many features in a single app is risky, but ClickUp pulls it off, and it’s a real time-saver. Centralizing all your data in the same place with it can be a game changer for a growing tour operator.

It also features an AI assistant, which can sometimes prove useful. Nonetheless, it’s certain it’ll improve, and having it is a nice touch.

Most Important Tour Operator Features

As a tour operator, you’ll have to handle many bookings, which means plenty of repetitive tasks, which ClickUp can help you automatize. Since it can integrate other apps, you’ll get a centralized app to communicate with your team, even if they’re in other countries. 

Moreover, it’s easy to stay connected with its downloadable mobile apps, another vital aspect of a travel-related business. Your team also needs clear goals and directives, which ClickUp lets you set for each team member with a visually straightforward system. The number of features can be overwhelming to new users, so it’ll take a bit of time to get used to it.

Pros & Cons

Pros

  • A lot of various features
  • Great automation system
  • Can integrate many other productivity apps
  • Downloadable apps

Cons

  • AI features are not quite there yet
  • Not friendly to new users
4

Hub Planner

Visit Website
hubplanner-site-logo
4.5
4.5
Free Plan: No
Starting at $7
hub_planner_crm-mockup

Why I Like It

Team management, resource management, and project planning are three things Hub Planner does exceptionally well. It’s also an excellent tool for getting detailed reports and gaining precious insights into your company. The user interface is among the most pleasant, and it lets you get to where you need without useless detours.

Having CRM software working so smoothly is incredibly satisfying, letting you work without anything disturbing you. It’s all about you, your team, and your goals.

Most Important Tour Operator Features

The UI is clearly a strong argument in favor of Hub Planner; it’s well-thought-out and helps when you have multiple ongoing projects with vastly different teams. You’ll quickly get a crystal clear overview of each project. Moreover, the team coordination tools and the time tracking can work wonders for efficient collaborations. 

These tools come at a cost that could deter smaller teams, but if you’re running at least a medium-sized business, it’s absolutely worth the investment. You’ll be able to stay up to date with what’s happening in your company with in-depth reports. The integration of other apps is also noteworthy, as it’s easy to use and reliable.

Pros & Cons

Pros

  • Thorough resource management system
  • Easy integration system
  • Possibility to generate in-depth reports
  • Excellent time tracking system

Cons

  • It can prove complicated for new users
  • Pricing not adapted for smaller teams
5

OperatorHub

Visit Website
operatorhub logo
4
4
Free Plan: No
operatorhub-website-banner-img

Why I Like It

OperatorHub is designed for tour operators. This means you won’t have to worry about generic features that don’t precisely fit your needs as a tour operator. It’s simple, it works as intended, and you can do everything you need as a tour operator.

 

It’s a great solution if you have a small or medium business, as it will provide the required tools for your specific business. It’s not the most straightforward CRM to set up, but once you’re up and running, there’s nothing else to worry about.

Most Important Tour Operator Features

Despite being very straightforward with the visual presentation, OperatorHub still shines thanks to countless features that are aimed at helping tour operators. Among the best features, it covers managing capacities to allocate customers, check-in management, and fleet management, to mention the most important. 

However, it’s not a surface-level solution, as it allows you to go deep in every aspect of managing your operations. Whether it’s the solutions offered to your customers or those you need to carry out your business and manage your team, it’s all there, tailored for your line of work. All the features already use the vocabulary you know as a tour operator; likewise, the tools needed to send them SMS and emails automatically when booking, like multiple currency sales and customer communication.

You can also conduct marketing projects to promote your products, and manage commissions, an essential part for good marketing and accurate accounting.

Pros & Cons

Pros

  • Tailored for travel operators
  • Highly scalable tools
  • API allowing for mobile compatibility
  • Quick product adjustments made easy

Cons

  • It can be slow at times
  • Not easy to set up

Criteria for Selecting the Best CRM for Tour Operators

Tools Fitting Tour Operators

Some CRMs are specialized, others have a more general approach, but in any case it’s essential to find software fitting your industry. However, the leading CRM software, those with the most advanced tools, will often be general, and you’ll have to set preferences to work for you. In this instance, it’s crucial to ensure these general tools can be adapted to your specific needs without too much unnecessary work. 

Integration

To ensure your tasks can be completed efficiently, most CRM will include integration tools. It lets you connect and import data from other productivity apps. For instance, you can link Gmail or Slack to have a centralized place where you’ll be able to find all your professional exchanges. 

Businesses usually have several of these services that aren’t connected, and this can seriously hinder your productivity. Documents and conversations can easily get lost, and it’s essential to centralize them. CRM software can help you with it and simply make your life better.

Scalable Solutions

Success should always be anticipated, and your work environment must be able to adapt to your potential growth. A good CRM should offer you scalability to let you go bigger without having to worry about migrating everything to other services. 

Even if you start small, you can soon become a significant company. Limited software can seriously hinder this growth and lead to missed opportunities. Therefore, CRM tools allow you to welcome more people to your team and manage more traffic in your industry without damaging your activities and reputation.

Keeping Your Data Safe

When dealing with software that will receive sensitive data, it’s essential to ensure the solution you’ll use is secure. It must keep all the company data confidential. Moreover, your customers’ data also must stay secure. Without this vital privacy guarantee, it can damage your entire business. To ensure it’s secured, check for things like end-to-end encryption and strong account protection solutions during the review process.

Ensure Your Customers Have The Best Travel Experience

Investing in CRM software is the best way to ensure your customers, and your team, will be satisfied. It’ll give tools to have every booking sorted. You’ll also benefit from a better overview of your business. You’ll have all the information centralized thanks to evolved integration systems for smarter decision-making.