Read My Detailed Kommo CRM Review 2024: Key Findings
My Verdict
- Exceptional Salesbot features
- Easy marketing with messaging campaigns
- Packages can scale with your business
- Partners with Meta to provide integrated messaging platforms
- User-friendly dashboard and onboarding process
- Limited features compared to more comprehensive CRMs
- No free version of the software
- You can’t subscribe on a month-to-month basis
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Kommo CRM’s Purpose and Brand
Kommo is advertised as the world’s first conversational CRM. It has various plug-in chat apps like WhatsApp, Instagram, and Facebook Messenger. Its success as a conversational app comes partly from its official partnership with Meta.
Kommo CRM is ideal for any freelancer or company who needs a CRM with a robust communications system. However, it also provides marketing tools for digital platforms and sales pipeline management.
One of its unique selling points is its salesbot, which helps you automate repetitive tasks. It also creates bots to help with specific processes, which lets you manage your time efficiently. Join me as I explore this CRM and its key features more.
Key Features and Tools of Kommo CRM
While Kommo CRM is a comprehensive communications solution, it’s also suitable for enhancing your sales and marketing. Below, I discuss the key features that ensure this software stands out above others.
Salesbot
The Salesbot allows you to build no-code bots that perform specific tasks to streamline your workflow or even send rich messages on various platforms.
Set up triggers to launch bots at the right time and even use them for customer inquiries. Salesbots’ intention detection can accurately recognize a client’s query and respond with the appropriate forms or responses.
- CRM Pipeline: The pipeline places all your clients at your fingertips. It’s an omnichannel sales funnel with customizable features. Using it, you can track tasks and manage clients. You’re also able to create multiple pipelines and save your favorite filters.
- Chat Inbox: The unified inbox means that no matter how you reach clients, you can access it all in one place. Easily switch between chat apps, delegate conversations to team members, and automate specific responses.
Messaging Campaigns
Kommo CRM’s messaging campaigns are another exceptional tool for marketing. You can also target specific clients better by assigning them to particular bots or team members. It keeps customers engaged using messaging apps they’re likely to check using the following tools:
- Broadcasted Messages: You can broadcast messages and promotional offers on platforms like WhatsApp. Create templates to respond to any query easily. You’re also able to track these campaigns from your dashboard.
- Marketing Automation: Automate your broadcasts and other marketing activities. Remove repetitive tasks from your sales rep’s operations and create a more efficient workflow.
Pricing Packages
Kommo has three plans, with each available through a 14-day free trial. You don’t have to provide any credit card information, and you can decide to cancel without penalties after 14 days. However, while the prices state a monthly fee, the minimum subscription is six months.
We didn’t see annual packages or other discounts available. However, you can add free users to your account who can chat with client accounts you share with them. Paid users can access your account at the same price as the packages’ primary monthly cost. The following packages are all available:
- Base: $15/user/month
- Advanced: $25/user/month
- Enterprise: $45/user/month
How Easy is It to Use Kommo CRM?
Kommo is extremely easy to use. When you sign up, a demo box will show you the different features and help you set up your account. There’s also a Help Centre to guide you if you ever get lost during onboarding.
The articles and FAQs provide answers to how you can adopt the software. However, if you’re still struggling, you can hire an expert to complete the onboarding. I found the interface user-friendly and intuitive to navigate.
A sidebar on your left provides access to all your different sections, and tips will pop up when you access something for the first time. Various data and reports are available under the “Stat” page, and your customizable dashboard provides a snapshot glance at everything happening.
Available Apps and Integrations
Kommo has many different integrations, from public third-party apps to personal integration created specifically for your account. However, you also have access to the following integrations in the Kommo Marketplace:
- WhatsApp Lite/Business
- Telegram
- Zoom
- Stripe
- Zapier
- Mailchimp
- Calendly
- Skype
- Viber
- Twilio
- Gmail
Which Companies Use Kommo CRM?
We stated that this CRM is Meta’s official partner. As such, it’s no surprise that entrepreneurs and small businesses in over 109 countries love using this software. Some of the companies working with Kommo CRM are:
- King Invest Solutions
- B Entertained
- Retro Guestbook
- Sensato Cybersecurity
- Peace Advocacy Network
- Aculabs
My Last Thoughts
Kommo CRM software is an exceptional system for small and medium businesses. It might feel slightly constricting for large companies. However, that’s more due to its lack of additional CRM tools than any issue with the available ones.
I found this system very easy to use, and it contains all of the basic CRM tools a small company needs. You can effectively manage your leads, see multiple pipelines at once, and easily communicate with clients.